Building your customer base

Let’s get the happy chit chit out of the way. We definitely seem to be on a three day a week product release cycle in We Rule. For the last two weeks ngmoco:) has released new items on Monday, Thursday and Friday. We also have a new level, 45, and a rounder castle to go with it (at almost a million coins).

According to the Mojo Farm, who have a much less tormented relationship with ngmoco:) than I, you will need almost ten million points to move to L45. Go for it, but be aware that ngmoco:) may be making it more and more difficult for newer players to get there than it was for those of us who have played longer.

The new citadel is still orange. I thought it might be gold, but Carol and I discussed it and both decided this was a stepping-stone citadel between L40 and L50. We decided the next citadel should be diamond. Perhaps when they finally unveil L50 we’ll also get a diamond cathedral for two million.

The developers have also been escalating the stakes. This week they released Olympus and the Chimera’s Temple, both of which have the two highest combined point payouts. Olympus blew the totals off the charts with 90cp per hour and the Chimera’s Temple follows with 75cp. The previous highs are in the 50s.

We have also seen some really weird shops. The Ferry of the Dead and Poseidon’s Fount both deliver high hourly combined totals, but in one hour. It hardly seems worth the effort. In fact, Poseidon’s Fount pays better when it’s idle than when it’s in use.

Who knows where this trend could lead? Certainly it forces players to keep spending on new buildings to stay competitive. What’s most interesting is the price inflation. The ratio of coins required to purchase versus mojo required to purchase is increasing rapidly.

The big ticket item when I first started playing, the dragon’s lair, sold for 100,000c or 50m. The next big ticket item, the jousting arena, also sold for 50m but the coin price increased to 150,000. Olympus and Chimera’s Temple still sell for 50m, but the coin price has leaped to 450,000 and 500,00c.

Both the original dragon and chimera were released as premium shops. The mojo price hasn’t changed, but the chimera is 400,000c more expensive.

Click image to see full size

The coin price has increased 500 percent, while the mojo price remains the same. You do the math. The incentive is to clearly to buy with mojo where the purchase price has remained level.

In fact, when you think about it, the mojo purchase price has fallen significantly in terms of real dollars. The previous discount price for mojo had been 800 for $50, or 63¢ per mojo. This made the price of a premium item slightly more than three dollars.50.

Currently you can buy 2000m for $100 ($75 or $80 during sales). That brings the real cost down to a nickel per mojo at the non-discount price, or $2.50 per building—a 60¢ reduction. The numbers make it clear that ngmoco:) is building a subtle incentive to abandoning coin purchases and moving toward mojo.

Consider the real cost. If you add twenty new buildings a month to keep up with the competition, and you buy them with mojo, you could be spending upward of fifty dollars a month to do so. That’s four movie tickets and ten six-packs of cheap beer.

Or a week’s worth of groceries for one precious child.

But you need to invest in the best businesses available at your level to attract customers, and that brings me to today’s strategy tip.

Attracting customers

Kort22 wrote that he’s a L39 and still doesn’t have many customers. He wanted to know what advice I could give him to attract customers.

He already made his one move in the right direction by posting the question in the comments section and inviting readers to his kingdom. Nor is he (I’m assuming Kort is a masculine personna) alone. I frequently visit high level kingdoms with few customers, and I often see players slowly lose their customer base over time.

The player’s dilemma is not only attracting customers but keeping them. I found myself in the same position, but I started to address this much earlier. And while it’s never too late, the earlier you start building your customer base the better. Nor will I downplay the difficulty. Attracting and keeping customers is the most difficult challenge players face.

Not all players, but most.

Pure magic or luck

Carol started attracting customers right off the bat, and we never could figure out why she was more successful even though I put in so much more effort. And she remains just as popular even though I have the blog.

You just have to accept that some players attract more customers.

We have several theories, none of them provable, but they do come from our experience with promoting non-profits we’ve worked with in the past.

First, Carol chose the cuter name. Don’t laugh. Who would you be more attracted to for an impulse visit: Totalthinker or JennyManytoes?

Second, she had a cuter icon. She started with the pink kitten, and then we used the real Jenny’s face. I stayed with one of the generic icons for Godfinger for far too long. There’s something about pets for icons, they’re irresistible. One of my favorite players to visit is NYCaveDweller, partially because of the American Eskimo in her icon. He reminds us of our favorite dog Pooka, now long gone.

(Pooka was just like me. He always tried to find wiggle room in the rules. We trained him to do a down stay (lie flat on the floor with paws in front) and he never broke the position. What he would do, however, was ooch across the floor, on his belly, to wherever he wanted to be. And he would do it when we weren’t looking. How could you not love a dog like that.)

You don’t want to change your user name, but you should think long and hard about your player icon. I finally settled on variations of Bob Dobbs for all three kingdoms, not because people know who Bob is, but because the image is so iconic. And sales picked up.1

However, I will stick with cute as the standard. You can’t go wrong with puppies and kittens, maybe an endearing monkey if you can find one. But puppies and kittens are best.

Stock your kingdom with shops that give the highest return

I only shop with people who have shopped with me. That list is more than 100 names long so I have to rotate through it. I guarantee I would not start shopping from a kingdom that had low-paying shops if I didn’t already have a relationship with them.

Sorry, readers, but the sad news is that players who already have a customer base are not going to start buying from you if your best shop is the tavern or the inn. Yes, some players will cut you slack if you’re L16 because we want to help you get started. But if you’re L30 and your best shop is the cheese shop or the cobbler, we’re not coming back.

Which of the two kingdoms would you order from if you wanted to earn a higher return on coins or experience? Most players would rather order from Zimidar (the top kingdom), which is one of the reasons he’s ranked second. The bottom kingdom has a ruby citadel, so the player isn’t doing badly. But Zimidar’s kingdom is full.

Click image to see full size

Suck it up, save the coins (or buy some mojo) and invest in the best shops available at your level. Not the most expensive, but the ones with the highest returns. Right now those would be Olympus, Chimera’s Temple and the Vineyards. Even if you add just two, you will start attracting customers because they hope to get the good shops on the return visit.

The shops that pay huge returns over a longer period of time are always the most popular. The shops that return in less than two days tend to take less orders, even if the hourly payout is better. People like to park their investments.

Throw in a couple of well-paying shops that are less popular, such as the red dragon, cartographer or apothecary and visitors will still probably place an order even if the best shops are taken.

If they return and see yet another high-return shop they didn’t see on the last visit, chances are even better they’ll return again.

Location, location

Don’t keep the old shops in your main kingdom and put the better shops in the new realms. A lot of players won’t make the jump if they don’t see the best shops right away. Sorry, but those are the cold hard facts.

You don’t have to clear out your main kingdom and keep all the best shops there, but that’s where you should install the first ones. Unlike me, you don’t have to plant shops just to find out what the return is. I try to have the numbers on each new shop posted by the end of that day and the Mojo Farm stays current too. Look for the best shops on the lists and buy them.

If players see a good shop in your main kingdom, even if it’s filled, they’re more likely to look for others in your additional realms. Even the top players don’t turn over their main kingdom overnight. So you can add more good shops in other realms as long as visitors see at least one in your main kingdom.

Here’s how I do it. If a new shop turns out to be the top earner, I put two in my main kingdom, even if something older has to go. If it pays in the top five or ten, I put at least one. Then I start adding more through my other realms as I earn the coins. If a shop stays full, I add another one immediately, and I continue to do so until one or two of them stop taking orders consistently.

In the past I’ve carried as many as fourteen red dragons, and I currently carry about that many vineyards. Now that the red dragons are starting to turn up empty, I will begin to replace them with new copies of Olympus or the Chimera’s temple.

Build loyalty

If you order from a player several times, chances are they will begin to order from you (if you have the best shops for your level). New players are desperate to find buyers so they are also good players to cultivate. If you find a kingdom at L30 or above with a lot of good empty shops, they also tend to return orders.

Keep track of who you order from, and—more importantly—who orders from you. If someone does order, you should return the order as soon as the kingdom is open, especially when that player is also trying to build their kingdom.

Screenshot the names of players who order before you accept. The name information often gets lost in later dialogues.

Click image to see full size

When someone places an order take a screen shot of their name before you accept the order. This was the only way I could make sure I didn’t spell the players’ names wrong. You will discover that shop dialogues frequently truncate player names once the order is accepted so that opening dialogue is your best opportunity.

I kept a record of everyone who ordered from me and whether or not I had returned the order for several months. I only stopped when the log began to consume several hours of my day.

I kept a log of every customer and their order, and whether or not I had returned it, in Filemaker for the iPad. A spreadsheet or text file will work just as well.

Click image to see full size

Players at my level are less likely to return orders quickly. Sadly, I’m just too busy to visit other kingdoms with the frequency I used to visit, and my list is now three time as long. I try to get back to work through my list of friends at least every two or three days. But I’m an exception and many players at the higher levels don’t return orders at all. So they are not the best customers to try to attract. Your main target is players who want your business too.

On the other hand, if I ordered from players more than three times and they still didn’t return the favor, I moved on. If they really want your business, they’ll give you theirs.

Keeps your shops open

Never ever order from shops if it will keep people from ordering with you. You can only have thirty orders in and out of your kingdom (give or take a couple). If you have ten shops and twenty five orders out, that’s five shops people can’t buy from.

As your shops multiply, you may want to stop ordering from your primary user id entirely (except for quests). Set up a second account with the same player icon and a number at the end of your current user name (e.g., leadbelly and leadbelly2). Keep it as simple as possible. I started with ttringer (totalthinker ringer) and it was nowhere near as successful as totalthinker2.

Advertise

When you return orders from your auxiliary kingdom(s), make sure to let people know they should order from your main kingdom. Roads or bushes are useful for writing messages. Keep the message simple. “Visit leadbelly” or “order from leadbelly” should do the trick.

Carol and I argue about this, but I don’t think it’s wise to add shops to your adjunct kingdom. Too many people simply order from those shops and don’t order from the main kingdom. I stuck a ship in one realm of totalthinker2 to simply decorate a lake and people kept ordering from that. I even put empty fields by the boat, but they still kept ordering. Don’t make your life harder.

On the other hand, Carol does allow people to order from her second kingdom and it’s reached L44. So there are arguments both ways.

Advertise anywhere you can. Post notes at Get Satisfaction letting players know you’re looking for customers. Write a review at the app store and leave your username so players can find you. Do a google search for other We Rule forums and post messages as well.

Just make sure other players know your We Rule username because your forum login can’t help them find you if it’s different.

Finally, you can even write a self-promoting ad in your username information box.

Play other games

I only started playing We Farm, We City and Godfinger because some of my customers invited me. I thought I would go ahead and shop from them in those games as well. I soon discovered I was bringing friends from We City and We Farm to my kingdom in We Rule.

The only way to get people to your shops is to let them know you’re out there and to let them know you have better deals than the players who don’t want to spend their coins on keeping their kingdoms up to date. You have to treat your kingdom like a business. I wouldn’t actually write a business plan, but if you have no experience with marketing do some research yourself and see if you can find new marketing tricks you can bring to your game.

Special Second Post: Stacking controversy continues

After my hopeful post on stacking a couple of weeks ago, ngmoco:) has decided to play hard ball with stackers. Yes, officially you can stack, but only within narrow guides. And now they don’t want building on building stacking either.

From what I can pick up on the grapevine, ngmoco:) is cracking down on grove and building stacking, albeit inconsistently. But the trend does seem to be there. One player, Albert70, was banned for life without warning. You can follow his thread in the Mojo Farm’s forums.

I don’t know what level he had attained, or how much stacked. Nor, so far as I can tell from following different forums, is there official information out there.

This is the information from Acehound’s comment in this blog. Evidently this comes from Joe Wagner at the ngmoco:) support desk.

“240 total groves in the main realm – regardless of type, combination or method of purchase.

196 total groves in directional realms – regardless of type, combination or method of purchase.

Sliding business on groves will not be tolerated.

Sliding business on business will not be tolerated. (my emphasis)

Although the game console allows you to purchase additional groves via different currency or alternate type of grove, it is up to each player to know the limit and play within it.”

I think ngmoco:) should write every player to announce this policy. I don’t understand why they aren’t willing to make an official communication. I get emails all the time about new quests and new buildings. It can’t be that hard to send an email explaining company policy on stacking.

Yes, there are supposed to be posts from players explaining the new conditions, but expecting players to spread the word hardly constitutes an official policy statement. And they seem to be inconsistent in their enforcement, as I discussed last week.

Most players don’t follow forums or blogs. Many aren’t even aware the posts exist. And even if they did, many couldn’t speak English.

We should have been informed of this policy before we made the mojo purchases to buy the diamonds (and in many cases rubies). I’m sorry, but this is the first case I have heard of where the seller demands an unconditional refund of the product from buyers without giving the money back.

I certainly understand why they would want to stop players from stacking twenty or thirty businesses together. I can even begrudge them the desire to avoid having a kingdom with a thousand rubies in every realm.

I think they are stepping over the line when they banish players for sliding one or two buildings together for aesthetic reasons.

I also suspect their lawyers would tell them they can’t tell players how to use items after they’ve purchased them through the game in good faith without attaching an official disclaimer prior to purchasing the mojo or the building. I’m not a lawyer and this is not legal advice. But I have been involved in legal wrangling over similar circumstances involving other parties, and this is how I would interpret the situation.

Nor should they say it is up to each player to know the limit, when, in fact, it hasn’t been included in any disclaimers.

Here’s the bottom line, however. Suppose I cull 100 groves from one realm to get closer to the unofficial/official 192 ceiling. At 8m a grove that means I have just thrown away 800m in purchases (or the $50 package, assuming I bought at the discount).

That’s $50 I pissed away for groves I built in good faith. Let’s assume Acehound lost five hundred groves a realm in the purge and he bought the bulk of the groves with mojo. (I’m also assuming they left 196 groves rather than purging everything; otherwise he lost far more). That’s a thousand dollars he paid ngmoco:) to rent groves for a couple of months. Even if he bought one of every four groves with mojo, he still lost more than $200,

He’s being nice about it. He admits he took a short cut, and other players have played the game closer to the developer’s intention. The fact remains that it was an expensive short cut which he took in good faith.

And, yes, I do think that mojo makes it easier for players with the money to outperform poorer players. Stripping his groves isn’t going to make the game more equitable for players with less disposable income; it simply rips both the wealthier and the poorer players off.

But there you have it. You have to decide what you are willing to risk as a player.

The fine line between creative license and abuse

Sadly for defenders of the free market, there will always be people who can’t see the difference between creativity and abuse. And, as with any ethical question, there will always be examples that border on the ambiguous.

Conservatives hate regulations because they try to define a line where the ethical boundaries have been crossed. And, in their defense, a defined line will always create injustices both the people being regulated and those the regulations are intended to protect.

Unfortunately, without a defined line, someone will abuse the market or game at every opportunity. Almost everyone finds himself defending both ethical extremes at some point or other. For instance, those who want looser business regulations because it is better to allow a few businesses to abuse the market in order to protect the license and freedom of responsible businesses, would be perfectly willing to maintain capital punishment because they believe we can’t let the possible execution of innocents deter the certain execution of the guilty.

Fortunately, We Rule is a game and the creators have much more leeway to deal with situations where players discover solutions to the challenges of the game. To set such a precise number or threaten banishment for life (or mow down entire kingdoms of rubies) seems a little rigid.

Sliding one chimera’s temple slightly into another to break up the rigid symmetry of the grid seems like a good design choice. Should a player be banned for life for this?

Click image to see full size
Should a player be banned for life for creating sight gags with buildings, like this boat crash? Or does a lifetime ban seem a little severe for expressing a sense of humor.

Click image to see full size

Is a player who stacks six vineyards to create a wine condominium cheating, or is she experimenting with design? What if she builds a swimming pool from bridges, lakes and fences and places it behind the condo in the middle of a grove of trees? And then adds some tents and a gazebo for landscaping?

Too warm, too cold or just right? We can understand why stacking red dragons as tightly (as in the top example) might push the envelope too far. But I think it’s a shame that the example on the bottom would no longer be allowed. It completely changes the dynamic of positive and negative space without overpacking or making it difficult for players to select.

Click image to see full size

How do we interpret her intent?

Is it fair to say a player with six buildings that he stacks so he can add a large lake with several ships is breaking the rules, when another player plants nothing but vineyards and groves from border to border, but doesn’t stack any of them? Or, in accordance with the standards, fills a ream with 192 stacked groves and wall-to-wall vineyards squeezed slightly together in the remaining space?

What if a player wants to stack 768 groves in one realm and none in the other three? Why force him or her to distribute them evenly?

It will be difficult to say determine when a player crosses a line, but I think, going forward we could establish rough guidelines rather than rigid rules followed by draconian punishment. Rather than placing a precise limit on the number of groves, especially since so many were placed before the uproar started, ngmoco:) might offer players the option of removing their groves, or accepting a reduction in their place on the leadership board. I would gladly move back a couple of hundred places to have more leeway with my design.

Why not simply set a limit on the number of productive groves a player can buy? Rather than locking them out of the ability to purchase a grove at a certain point, they could allow players to continue to stack but no longer earn experience points from the new groves.

Talk about shooting yourself in the foot

What makes even less sense to me is that ngmoco:) has been encouraging players to use mojo to buy ruby and diamond groves with no indication that they will punish them if they go too far. But even if they don’t see the contradiction, isn’t the anti-stacking campaign going to financially undermine mojo sales?

Think about it. If I have a ceiling on groves I can purchase, and I can’t stack buildings, and I can’t expand into additional realms, what incentive do I have to buy mojo? I might as well just take my time and buy everything with coins. Sooner or later I’m going to end up in the same place as every other player who maxes his or her limits.

This is especially true since ngmoco:) still isn’t letting us inventory old purchases. Trust me, it is very hard to convince my readers they should be selling off older shops to invest in new ones (even with coin purchases which are financially painless). Why would they do so when they face a limit on what they can upgrade?

If however, they could slide a new building slightly into an older building’s space to make room for both, they might spend the mojo.

This brings me to a conclusion that seems really strange considering the fact that we’re playing a game.

We do have some power

I hate to say this at this stage, but it might be worth discussing a boycott on mojo purchases for a specified period of time.

I have already noticed some of the top players are bailing on the game, or cutting back their participation. I can’t help but think it’s the new unwritten rules that have encouraged their departures.

Why not make it clear to ngmoco:) and their overseas owners that banning players or forcing to sell off what they bought runs against their bottom line?

I don’t care if you oppose stacking or like it, ngmoco:) has made it clear that they are willing to change the rules of the game without telling players in advance, even when that means players will lose their investment. You may not like how players used that investment this time, but you may discover that the next time your innocent mistake will cost you money.

And we have to be honest. We Rule has become a big business. They are begging us to not only play and spend on We Rule, but countless other games too. The business tactics they take against these players in We Rule today, may become the business tactics they take with your game and your strategies tomorrow.

I’ve seen this happen before. Making an impression on a business takes teamwork. Carol and I have learned this over the years. She plays good cop, and I can play good cop or bad cop depending on the situation. In situations like these the best strategy is to combine the positive fan support of a site like the Mojo Farm and the threat of customer backlash from a second source.

So I’m throwing this out there. I will be scaling back my own stacking, but I want to see something back from the company because I put time, effort and money into the groves I’m about to start culling.

Nor was I upset when they locked me out of additional grove purchases—with coins. But it irritates the hell out of me I’m still allowed to buy them with mojo, which I paid for, in a gamble that they will overlook my stacking. Or that they expect me to take the initiative to search the blogs and forums to discover how much of a gamble that is, or to even become aware that it is a gamble at all.

And that is the ultimate gesture of cynicism and hypocrisy.

Beginning a discussion on the possibility of boycotting mojo (and Gro, and Zap and Awe) purchases for a week or two, or longer, is something we should consider. Hopefully the discussion will lead them to rethink their new approach to player relations.

If they continue to ban players for life, without warning, we should stop discussing. We should do it.

Power to the players.


1Do a word search on the web and send your hundred dollars. The invasion may be late, but it’s still coming.back

Abbreviation key:

  • c = coins
  • m = mojo
  • xp = experience points

Advertisements

12 Comments (+add yours?)

  1. Judy Jameson
    Nov 22, 2010 @ 22:01:34

    Great post and major helpful information. I have been trying to put the new popular items in mynmain realm and additional ones in others. I must do a complete overhaul of the main one. It looks like a junk store. Inwill bite the bullet so to speak and sell some.
    I shop those whom I remember have shopped me and forum friends. I always look at your’s and Carol’s kingdoms for open shops but also for inspiration. The leaders have amazing, creative kingdoms. I do not want to make work outnof a game by keeping statistics and lists. Great for those who do.
    This brings me to the whole stacking, cheating silliness. What is ngmoco thinking?! As you say, it is a game! Socially correct educators tried in the 60’s or there a bouts to remove competition from school and children’s sports. A nice theory. Not practical. We all want to keep score. “Ring-Around-the Rosie” is fun for 2 year olds. The rest of us play for the points. Most folders love the sport; but in a foursome they count strokes. I don’t want to beat you. I do want to know where I stand in the competion.
    We Rule is 10 months old. Do you see it as a life time game? Me neither. Another better one will come along. Ngmoco must realize that new blood is vital to continued success and more experienced players lead new ones in if the learning curve and ability to move up is not too steep and we are having fun.
    I have written too much. One final thought. If this is a game played by young people mostly, they will bale when the expense out weight the satisfaction and we older players will leave if there is no creative incentive. Let the stackers stack.

    Reply

  2. Craig/JCP123/Camden54
    Nov 23, 2010 @ 03:26:00

    Interesting ideas and a great blog. I’ve quit buying mojo completely. Given the utter randomness of the “rules” at this point, and given that I lost some $$ (not much) in the ruby clean out, I’ve decided to simply take my time. The only exception has been to finish up the 7 wonders in We City, which they only offer for Zap.

    I don’t that a boycott will work, because likely less than 5% of the worldwide population actually visits the various forums that would post about the boycott. Given that #, and even assuming complete participation, I have my doubts it would do anything, other than possibly get the leaders of the boycott “banned for life”- which can apparently happen for utterly arbitrary reasons.

    Ngmoco simply doesn’t subscribe to the idea that the player is king – they have a different model in my opinion, and that is they can and will do whatever they want, regardless of previous promises, implied or otherwise. Very very much caveat emptor……

    Reply

  3. Ajer
    Nov 23, 2010 @ 06:23:59

    Posiden’s fount rules. Think about it. Idle time is 6 hours. It takes up the same space as a diamond bush. It produces 240 exp and 145 coins. That’s over three times the exp of a diamond and only 5 coins less. I’m planning to fill an entire kingdom with these alone.

    Reply

  4. Kort22
    Nov 23, 2010 @ 07:19:24

    Yes
    I am a man.
    Haha and thanks for the help. I have recently got some customers
    And hope for more!!

    Reply

  5. Judy Jameson
    Nov 24, 2010 @ 00:25:12

    Hey, Kort. I love your designs. However you do not have any high value shops. I did place an order, but most of us will not order from tailor shops or shoe shops. With limited slots each order placed needs to generate real value. I know if you follow Total Thinker you will love the results.
    I also understand that each of us plays the game out own way. Best of luck as a Ruler. You have made a great kingdom.

    Reply

  6. sfss10
    Nov 24, 2010 @ 03:31:55

    Hi my username is sfss10 and I am level 40 about to upgrade my castle. I have been having a real lack of customers coming to my kingdom….basically none. Hopefully posting this will get me more customers for my shops.

    Reply

  7. Joe Wagner
    Nov 24, 2010 @ 04:25:37

    No one has been banned for life for stacking in We Rule.

    Anyone who finds themselves locked out of their account can just email feedback@ngmoco.com to clear up any issues.

    We always attempt to make contact with players, but the majority of accounts use fake email addresses.

    Interesting commentary here otherwise.

    Reply

    • Totalthinker
      Nov 24, 2010 @ 23:13:51

      Thank you, Joe. As with so many bloggers, well maybe not, I realized that I had been too hasty and should have contacted you before I actually posted. But I learned about the lockout as I was typing furiously away at 2 am so my wife would have time to proofread before I posted. So I vented and by the time I realized I knew how to contact you the blog was up but my wife an I were dealing with unexpected family, rescue, animal health and home repair issues that pretty much descended upon us over the course of two days.

      I apologize if, in fact, this was an inaccurate report, and I will be contacting you to get the real story.

      Unfortunately players have been overwhelmed with changes in the game since October (including me) and with rumors of ruby grove purges among the game leaders (which seem accurate based on my visits to their now sparsely groved kinddoms) news, even inaccurate news, is likely to spead and gain credibility.

      Reply

  8. Kort22
    Nov 24, 2010 @ 07:00:02

    Ya I’m working on getting some Olympus bulidingsnright now

    Reply

  9. Ladymomo
    Nov 24, 2010 @ 15:16:20

    Thanks totalthinker for taking the time to write this blog to help players bring greater enjoyment to the game. I only just learned how to stack and it makes the game so much more fun because of the creativity and aesthetically, it is a tremendous improvement of what the game writers are able to provide. I also love visiting kingdoms of high level players to see their unique designs. Frankly I do agree it is a little lame to stack up all the shops purely for revenue without consideration for aesthetics. But ngmoco needs to take a middle ground to keep the good players around to inspire the newer players. Otherwise, it can easily lose the games’s long term appeal and honestly, it is quite off putting the way they suddenly do so much to just drive up revenue without any consideration of the players’ ultimate enjoyment 😦 ladymomo3

    Reply

  10. Tiator
    Nov 28, 2010 @ 18:45:35

    I’m looking for friends . . .

    Level 39 kingdom obsessively built using only FREE mojo – no real coin spent. Visit the west realm for the best stuff.

    PS: I love your blog. Could you address the Venus fly trap of eating coin – I fell for it too many times to admit.

    Reply

    • Totalthinker
      Dec 05, 2010 @ 22:18:23

      I’m not sure what the venus fly trap of eating coin refers to. If you could be more specific. They do spoil quickly, so you have to stay on top of them.

      Reply

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: